Monthly Archives March 2018

How to use Pandora AMP and Next Big Sound to build your audience

Making the most of the tools and data provided in Pandora’s Artist Marketing Platform and Next Big Sound. I’ve mentioned before how cool I think Pandora AMP is, particularly the Artist Audio Messages tool. The video above is a Pandora webinar that talks about how you can use AMP to support: Single Releases Album Releases …

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How to make $100,000 playing your own songs on Facebook Live

Making a living as a musician on Facebook Live. Country singer-songwriter Dawn Beyer earned over $100,000 in 2017 by playing her original music on Facebook Live — with nothing more than a guitar, an iPhone, and a great voice. We first heard about Dawn Beyer during Rick Barker’s session at the DIY Musician Conference last summer, …

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What to do (and NOT do) in your streaming music promotion

How to promote your music on streaming platforms. Many independent artists are making a full-time living off the revenue generated from streaming platforms like Spotify, Apple Music, and Pandora. Making your music available on those streaming platforms is just step #1 though; it guarantees nothing in terms of traction in the streaming age. Continued success …

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20 stories of creative musical independence, Pt. 2: Gospel Lee

“Quality Hip Hop Your Mom Would Be Proud Of.” Gospel Lee is a study in the power of knowing your niche, knowing what to do with it once you figure it out, and knowing how that guides your future. For several years, this CD Baby artist fit his music career around his day job, until …

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Musical teamwork: the pillars of effective collaboration

10 things to remember when you’re working with other musicians. I just got back from Oregon where I played the part of Peter Gabriel in a re-creation of his Secret World Live concert experience. A nine-person band, two hours of songs, custom-built set pieces and stage extensions, 3D image-mapping and projection, choreography, the list goes …

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How to choose an artist name that won’t get buried at the bottom of search results

Musicians: Don’t be “UnGooglable!” Is it “unGooglable?” Is it “unGoogle-able?” Whatever, I think you get the point: You need your music, your website, your videos, your social presence to be found FIRST when someone searches for your artist name online. Whether you’re a young garage band about to play your first gig, a YouTuber reconsidering …

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The keys to earning money through YouTube’s Partner Program

It’s been a while since YouTube changed its rules for channel monetization. To earn ad revenue through the Partner Program, your channel now needs at least 1000 subscribers and 4000+ hours of annual watch-time. How do these new requirements effect you? I’ve explained why the changes shouldn’t give you too much stress, even if it means …

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Not all videos need to be “music videos”

Why every artist needs NON-music videos on YouTube. The importance of a non-music video content schedule. As I’ve said before, if you want to use YouTube to its fullest, a music video isn’t enough; you need a YouTube content strategy. Most musicians treat YouTube as a kind of archive, a place to park their music …

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Use your email signature to market your music effectively

Your Email Signature: Missed Opportunity? This article by Dave Ruch originally appeared on his website. Here’s something you can do today – right now, even – to spruce up your marketing a bit and, ultimately, help you book more gigs. Take a look at your email signature, aka that little section at the bottom of …

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Check out CD Baby’s 20th Anniversary playlist on Spotify

What was YOUR favorite song when you were 20? As part of CD Baby’s year-long celebration of our 20th anniversary, the CD Baby team put together a fun Spotify playlist: We asked our staff two questions: What was your favorite song when you were 20? What’s your favorite song by a CD Baby artist? It …

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