What are playlisters listening for when they consider your music? YOUR music should meet THEIR needs. This article is based on an excerpt from Michael Warner’s book Work Hard Playlist Hard. Curators add songs that fit into their playlists, meaning the song matches a specific feel, genre, or style with the rest of the songs …
The post Make your songs more playlist-friendly with these four editing tricks appeared first on DIY Musician Blog.
Building a Spotify following with smart online marketing tools. Living in a remote area makes online marketing even more essential. This article was written by Alaska-based songwriter Emily Anderson. I’m an independent folk/pop artist based in Fairbanks, Alaska. No, I do not live in an igloo and I did not ride a moose to grade …
The post “How I increased my Spotify audience by 33% in one week with Show.co” appeared first on DIY Musician Blog.
Cover art guidelines for your singles and albums. Why GOOD cover art is so important. Oftentimes before anyone listens to your music, especially on digital platforms, they’ll first see your cover art. Cover artwork is the visual gateway into your music, and it’s the image that listeners will associate with your music afterwards. But if …
The post Common cover art mistakes that will get your music removed from streaming services appeared first on DIY Musician Blog.
Put your music and profile to work on Spotify. Spotify wants you to know how to get the most out of your music on their platform. The better you do, the better they do. So they’ve launched a series with video tutorials with usage-cases to show you creative ways of spiffing up your discography, analyzing …
The post Understanding your music on Spotify: The Game Plan (video series) appeared first on DIY Musician Blog.
The launch of YouTube Music, creator credits, YouTube charts, community guidelines, and merging channel subscribers. We’ve got a pretty full month of YouTube news to cover, so let’s start from the top… Have you abused YouTube’s community guidelines? If so, we’ll need you to come to the front of the class and write “I will …
The post YouTube Music rolling out today (and other YouTube news) appeared first on DIY Musician Blog.
Twitter lets musicians do three things they can’t do on other social platforms. First, if you hate Twitter, fine; don’t be on it. Same goes for ANY social platform. Concentrate your efforts. The new rules of social media say you SHOULDN’T be everywhere. But if you ARE on Twitter, if you like using Twitter, if …
The post Why does Twitter still matter for musicians? appeared first on DIY Musician Blog.
Is the future of music videos vertical and short? Maybe at first. No, I’m not describing a graph. What I mean is: quick videos that are shot with the camera held upright (not in landscape) — that’s the key to introducing your music to new “cold” audiences on social platforms. Sequential marketing is about easy …
The post Sequential marketing with social content (or WHY YOUR MUSIC VIDEOS AREN’T WORKING!) appeared first on DIY Musician Blog.
Music with a clear purpose + talent + Pandora = Paul Cardall’s independent success. I just got back from the Music Biz Conference in Nashville where I recorded an episode of the DIY Musician Podcast in front of a live audience, co-hosted a session about Star Wars — I promise it was relevant to the …
The post Making a music career from Pandora plays appeared first on DIY Musician Blog.
Five things you can do with merch to deepen your relationship with your audience. This article was written by Vanessa A. Ferrer, founder and CEO of Merch Cat. “Fan engagement” and “direct-to-fan” are hot topics these days because it’s finally come to light that fans are the real gatekeepers in the music business. And by …
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The right way to plan for your next album, single, or video release. Chances are you have a big music project you’re working on now, right? Maybe it’s as small as a new song, or as grand as a full-production music video with a team of 100 people backing you up. No matter how big …
The post Ready to launch your next music project? Do these 4 things FIRST appeared first on DIY Musician Blog.