Marketing tagged posts

Music distribution: What every artist needs to know

Distributing music is about more than making something available; it’s about making an impact. Whether you’re about to release your first single or you’re a Grammy-winner putting out your 20th studio album, you need distribution for your music, plain and simple. The songs have to move from A to Z, from here to there, from …

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How should you use your email list in between new releases or gigs?

Setting up an automated (and authentic) stream of emails that will interest your fans. Email can be a drag. I write a bit on how to make the most of it here. But in this article, I want to dig in with you. Deep dive style. Let’s start with a simple question: How do you use your …

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How indie musicians can monetize music on Facebook

Facebook music monetization for indie artists: What you need to know! Big news: Facebook has been inking deals with labels, publishers, and other rights administrators in order to properly monetize music usage across the still-dominant social media platform, plus Instagram and Oculus. If you’re an independent artist, label, or songwriter, CD Baby  has got you …

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The REAL “secret” to success most musicians don’t want to hear about

Stop waiting for the miracle. As musicians we spend nearly countless hours creating music, only to cross our fingers and hope our latest-greatest songs will magically meet the ears of new listeners. Or we post Instagram pics with a billion hashtags all day long, because that’s what some social media guru told us to do. …

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The DIY Musician Blog’s Top 10 Articles of 2017

Catch up on our most popular posts from the past year. Got a little downtime before the end of 2017? Take a look at some of our best articles — and then kick your music game up a notch. The biggest myths about music streaming Between conferences, emails, blog comments, and just hanging out with …

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“I’m well on my way to paying off my house with streaming revenue”

How one instrumental guitarist is earning significant money from his streams on Spotify and Pandora. The music career of Lance Allen is a true DIY success story. He doesn’t tour. He doesn’t rely on merch sales to pay the mortgage. He isn’t a household name. And yet he’s earning a full-time living in music by …

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A Letter to a Young Marketer

How to formulate an effective music marketing strategy. This post was written by songwriter Gavin Castleton, and it originally appeared on his blog. Hi Jordanna, So you’ve got a new band, new album and big record release party coming up—awesome! Rather than give you a marketing prescription for your exact needs (which is probably what …

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Early-bird tickets now on sale for 2018’s DIY Musician Conference in Nashville!

Join us in Nashville this August for a career-changing weekend. The 4th annual DIY Musician Conference takes place in downtown Nashville at the Omni Hotel, offering three packed days of action-oriented keynotes, workshops, panels, performance opportunities, collaboration, mentoring sessions, networking, and more. Early-bird tickets are now on sale for just $79 (which is good for …

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7 things every musician should do before releasing a single

In our current world of short attention spans, releasing music more frequently can play a significant factor in your success. Platforms like Spotify and YouTube reward artists who put out songs and videos on a regular basis. Obviously you can’t (and shouldn’t) bang out a full album every two or three months, so instead: singles! …

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Building a social media foundation for musicians

Social media has made self-promotion for indie artists easy. The main problem is that there are so many different platforms, it’s difficult to know where to start. You don’t have time or money to waste. You want to get potential fans hooked and buying tickets and downloads. Before social media, bands and musicians had to …

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